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Business Development Funds

For Retailers and Manufacturers

Manufactured Home Retailers can receive up to 50% of the marketing cost for broadcast, print, digital, events, and sponsorship opportunities, up to a variable annual cap of $1,500, when meeting all of the following requirements:

  • Use of the ENERGY STAR® or NEEM+ logo
  • Use of the working with Energy Trust of Oregon logo
  • Key messaging in the marketing piece (examples listed below)

Additional brand messaging must be used in radio ads in lieu of logo placement. Please consult with Energy Trust regarding radio messaging requirements.

Manufactured Home Retailers can also now receive up to 50% reimbursement of the flooring fees associated with a NEEM+ or ENERGY STAR home up to a variable annual cap of $1,500, when meeting all of the following requirements:

  • Certified site is required to display Energy Trust approved call-out-cards
  • Photo documentation of proof of display and invoice of home purchase or lease must be submitted with application

Please consult Energy Trust regarding call-out-card procurement. To apply for funds, complete the appropriate application below and submit to Energy Trust:

Business Development Funds now eligible for PPE
Person fixing ductless heat pump

Energy Trust provides partial reimbursement for marketing projects, trainings, and now personal protective equipment (PPE) through Business Development Funds. As a trade ally, you are eligible to receive reimbursement in accordance with the Business Development Guidelines per your enrolled trade ally program status and a pre-approval application form can be found within the guideline pages:

  • Commercial, Industrial, Multifamily
  • Residential
  • Solar

Trade allies are now able to submit for PPE reimbursement for equipment purchased from January 1, 2021 through December 31, 2021. Reimbursement for PPE purchases must be submitted within the same calendar year. To apply for reimbursement, submit the pre-approval application, along with an itemized invoice for the qualified PPE purchased.

Messaging Requirements for Marketing Pieces

Samples of key messaging you may incorporate into your marketing materials are provided below. You may choose to develop your own messaging, which will be subject to approval for reimbursement.

Instances of [Blank] below are placeholders for “ENERGY STAR” which should be substituted in advertisements:

  • [Blank] homes are designed, built and performance tested to provide enhanced comfort, improved air quality and energy savings.
  • When it comes to being green—look for a home with the [blank] label.
  • Choose an [blank] home, enjoy the benefits of a lifetime.
  • Ask for an [blank] home.
  • [Blank] homes are better for you and the environment.

For more messaging ideas, contact the program at 1.800.972.8793.